Technology
Magento (Adobe Commerce) development for complex ecommerce operations
We design, build and support Magento solutions for ecommerce teams who need scalability, flexibility and operational control, without sacrificing performance, security or integration capability.
Who this is for
Organisations scaling beyond standard ecommerce builds
Mid-market to enterprise retailers with complex catalogues, multiple storefronts, or advanced pricing models.
Teams dealing with operational complexity
ERP, CRM, PIM or third-party integrations-with automation across inventory, fulfilment and customer data.
Programmes requiring joined-up delivery
UX, creative, platform engineering and integration as one system-not separate streams.
What we help solve
Commerce complexity-we help teams regain control and velocity.
Ecommerce complexity slowing growth
Structured commerce architecture, clear data models and scalable catalogue logic-faster merchandising and market expansion.
Fragmented systems and manual workflows
API-led integrations across ERP, CRM, PIM and logistics-streamlined operations, fewer errors.
Performance issues impacting conversion
Front-end performance, hosting architecture and caching-better conversion and search performance.
Limited flexibility for custom requirements
Tailored features for pricing, B2B logic and bespoke workflows-a platform that fits the business.
Risk around upgrades and stability
Upgrade pathways, testing frameworks and deployment processes-predictable evolution and reduced risk.
Why Magento (Adobe Commerce)
- Built for scaleHigh-volume ecommerce, large catalogues and complex product structures.
- Flexible integrationsAPI-first patterns for multi-system environments.
- Operational controlPricing, promotions, segmentation and multi-store capabilities.
- Secure, maintainable deliveryStructured releases and patching when implemented well.
- Where it fits bestComplex catalogues, custom functionality and multi-market operations.
- Where to be cautiousRequires experienced engineering, maintenance and considered architecture.
- How Tonic approaches Magento differentlyCommerce as part of broader system architecture-content, integrations and UX aligned.
What we do with Magento
Solution architecture
Catalogue complexity, integrations and growth plans.
Migrations and rebuilds
From legacy platforms or underperforming builds.
Custom feature development
Pricing logic, B2B workflows, subscriptions and journeys.
Integrations and APIs
ERP, CRM, PIM, payments, logistics.
Content and CMS setup
Merchandising and campaign structures.
UX/UI and front-end implementation
Conversion-focused, performant front ends.
Testing and QA
Checkout, integrations and business-critical flows.
Support and optimisation
Performance tuning and roadmap planning.
Selected work
Representative commerce outcomes-see more in our work.
Enterprise retail platform rebuild
National retailer - UX, Magento development, integrations. Scalable multi-store and operational efficiency.
B2B commerce platform
Manufacturing - architecture, custom development, ERP integration. Streamlined ordering and customer experience.
Built for real-world delivery
Integrations and APIs
ERP, CRM, PIM and services.
Data migration
Products, customers and orders with validation.
QA and acceptance testing
Checkout, pricing and integration points.
Privacy and compliance-aware delivery
Secure handling in regulated environments.
Performance and maintainability
Infrastructure, caching and codebase health.
Support and continuity
Monitoring and iterative improvement.
How we deliver
Discovery and business alignment
Catalogue, channels and operating model.
Aligned scope.
Scope, architecture and validation
Integrations and non-functional requirements.
De-risked design.
UX/UI and technical design
Conversion journeys and component systems.
Build-ready specs.
Build, QA and integration
Iterative delivery with automated checks where appropriate.
Stable increments.
Launch and handover
Cutover, monitoring and playbooks.
Controlled launch.
Support, optimisation and roadmap
Trade, features and performance.
Continuous improvement.
FAQs
Adobe Commerce vs open-source Magento?
We work with both-scope depends on licensing, support needs and roadmap.
B2B on Magento?
Yes-quotes, company accounts, workflows and pricing models are common requirements we support.
Performance work?
Core to most engagements-front end, caching, indexing and hosting strategy.
ERP integration?
Regular part of delivery-API design, sync patterns and error handling.
Ongoing support?
Yes-releases, monitoring and optimisation.
Next steps
Let’s work out the right approach
We’ll help you validate scope for Magento-integrations, catalogue model and delivery plan.